4 ways data is transforming commercial real estate

From portfolio management to tenant experience – here’s some of the ways data is changing the game in commercial real estate.

Occupancy monitoring

Sensors that monitor occupancy that feed into an analytics software is a great way to measure the building’s usage and compare across entire portfolios. The benefits are the ability to understand trends in occupancy and identify the strategies to utilise the building better. The data is also a great tool for investors – perhaps the data shows a trend of low occupancy in certain locations or that older buildings suffer lower occupancy compared to recently refurbished ones. For occupiers, it’s also a great way to identify how much space is really being utilised so you can make decisions on how much square footage you really need. 

Particularly now as we come out of lockdown, occupancy monitoring is a great tool for monitoring and displaying occupancy and managing the building’s capacity. Many providers can even send alerts to the admins when the occupancy levels are almost full.

Ubiqisense are a leading tech start up in the occupancy monitoring space that provide solutions for offices, smart buildings and retail. Their tools allow you to assess underutilised space, monitor space usage and increase the efficiency of your space. 

 

Energy efficiency

Optimising your building through smart HVAC controls will mean you can greatly reduce the energy emissions of your building. Smart sensors can tap into occupancy, and lights, air conditioning and heating systems can switch off when it identifies the building or room is empty. Through the use of predictive analysis, these systems can even predict when people will be using the building and therefore plan optimal heating, cooling and lighting around the building’s usage. Bearing in mind that buildings account for 40% of all energy consumption and 70% of all electricity consumption, there’s a huge opportunity for not only significant cost-savings, but for the impact on the environment if adopted on a mass scale. 

Sustainability has become even more prevalent as a result of the pandemic, with more focus on buildings that can provide well ventilated, healthy spaces. An article by Eco Business stated: “In the longer term, new buildings can further shrink their carbon footprint and aid in disease prevention by maximising natural ventilation or making use of innovative ventilation systems that are already deployed in cities such as Singapore.”

Disruptive Technologies are the ones to look up if you’re interested in becoming more energy efficient through smart technology.  Not just that, Disruptive tech has a wide range of sensors (They’re around the size of a stamp that can be placed literally anywhere!) that monitor a range of activity in buildings from temperature, as we mentioned, to water, humidity, touch and more.

 

Portfolio management

Big data is changing the role of investing. Today, data-driven investment models can evaluate public companies by gathering and analysing data that’s publicly available like financial statements and market data, and today even less quantifiable data like positive sentiment. Business Intelligence (BI) platforms have been specifically designed for commercial real estate as a way to collate and manage trends happening across portfolios. The data is presented in visual forms, graphs and reports allowing you to identify risks and develop effective strategies.

VTS is a market leading platform in business intelligence for real estate, offering BI solutions for offices, retail and the industrial real estate market offering intuitive software that gives you full visibility of your portfolio.

 

Tenant experience

Data is a game-changer for tenant experience. Now, landlords or occupiers that have a tenant experience or workplace experience platform can not only provide their community with an optimised experience through a mobile app and smart building features, but they can tap into the analytics to understand what users are engaging with and keep iterating to build an improved experience. This is particularly key as commercial real estate becomes more of an on-demand service. Flexible leases means tenants can move on easily if they’re dissatisfied, hence providing a sense of community, adding value through great events, content and a seamless service has become key to driving loyalty and increasing asset value. With data, landlords no longer need to rely on hunches about their tenants and can understand trends and iterate experiences before it’s too late and tenants leave. 


District Technologies
is a tenant experience platform that occupiers and landlords can take advantage of to boost their community’s experience. They can increase loyalty and satisfaction, optimise their building through smart building integrations and tap into insights about their community that would otherwise go unknown.

The new dashboard, which has been built bespoke in-house by the new Data services team, is included as part of the package for both new and existing clients at no additional cost. Companies seeking technology to help their employees return to work and landlords for their commercial tenants can take advantage of new insights and features that help them to understand their community and measure the success of the platform. The dashboard enables you to monitor everything from the number of active users and new sign-ups to more granular detail including engagement levels of events and articles.

To find out more, book a demo or contact us.

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